Cross + Covenant is a faith apparel house. We design garments that start conversations about Jesus, and we want to build them with you. If you are a Christian music artist, a church, or a ministry, your people already wear what they love. We help you give them something worth wearing, and worth talking about.
This is more than slapping a logo on a blank. We treat your merch the way we treat our own collections: real design, heavyweight quality, and a message that holds up. The shirt someone pulls on at your show, your launch Sunday, or your conference becomes a small billboard for the Gospel, carried into rooms you will never stand in.
Share with your team: Download our partnership one-pager (PDF).
Who we build with
- Music artists & bands, tour merch, single and album drops, and limited capsules your fans actually want to keep.
- Churches & church plants, launch tees, series and sermon-themed apparel, volunteer and leadership gear, and welcome-team pieces.
- Ministries & nonprofits, fundraising drops where the apparel funds the mission, plus campaign and event collections.
- Conferences & events, worship nights, retreats, and conferences that need a capsule line attendees take home.
What we can make
Tees, long sleeves, heavyweight hoodies and crews, headwear, and accessories. We design it, produce it on premium blanks, and can fulfill it. Whether you need a single statement piece or a full capsule collection, we scope it to the moment.
How it works
- 1. Tell us the vision. The moment, the audience, the message, and the timeline.
- 2. We design. You get concepts and a plan, not clip art. We refine until it is right.
- 3. We produce. Heavyweight, built-to-last garments on quality blanks.
- 4. We launch. Co-branded capsule, a private drop on your storefront, or a limited run for your event. Your call.
Why it matters to us
We are a Christian-led company, and ten percent of every Cross + Covenant purchase fuels our Charity of the Month. Partnership is in our DNA. When we build with you, the goal is the same one we hold for everything we make: that someone, somewhere, asks about the words on the shirt, and the answer points them to Jesus.
Want it under your name, for good?
A one-time run is one door. The other is Your Own Collection: three to six designs we build for you, living under your name on this store or on your own domain, made to order with no inventory and no setup fee. Your people buy it with your link, and you earn 40% of the profit on every piece, with bulk pricing for the retreat, the launch Sunday and the merch table. Ministries and charities that need a store, systems or a launch too start at For the Kingdom.
Creators, this one is for you
If you are a creator rather than a church or a band, the faster door is The Covenant Collective, our ambassador program. You earn 40% of the profit on every piece you send our way, your people get 15% off their first order with your code, and your own gear is yours at our cost. Creators who want a capsule designed around their verse, with their name on the drop, start at Your Own Collection.
Start the conversation
Tell us who you are and what you are dreaming up. A real person reads every message, and we aim to respond within 1 business day, Monday through Friday.
Prefer email?
Reach us any time at hi@crossandcovenant.co. Cross + Covenant is powered by Modern Mustard Seed.